6 Steps to Achieve Content Strategy and Marketing Success

According to a report published by Hubspot (reference at the bottom of this post), 73% of people prefer to get information about an organization through a series of articles rather than a traditional advertisement.  Content marketing is here to stay folks, so now you have to figure out the best way to produce the most valuable content in the most efficient manner.  Fortunately, there is a formula that can give consistent results so we thought we’d share it with you. … Read More

Community Q&A Software vs. Traditional Forums

We’ve been receiving feedback from a number of new and perspective clients that companies are choosing community Q&A for their websites over traditional online forum software, as they’re finding that Q&A more effectively engages users, creates more valuable user-generated content, and in turn drives significant new traffic from search engines as users across the internet are also searching for answers to their questions. “We’ve gotten a lot of feedback from website owners who had used a traditional forum to their … Read More

Q&A Attracts New Search Engine Traffic to Your Site

We’re announcing some official organic traffic growth statistics today (“free” traffic coming from search engines), showing some pretty dramatic growth in the number of new visitors our clients are getting to their online presence as users find their Q&A content through search engines. One of our customers experienced an average of 32% organic traffic growth month over month for a period of 12 straight months, clearly showing Answerbase’s ability to consistently attract new visitors to your site from search engines … Read More

Answerbase has beta launched

Lumin Creative, the company that has been providing the Question & Answers platform for some of the largest online properties such as Edmunds.com and Business.com for years, has now launched a new beta version of our system that enables anyone to setup a Q&A site within minutes. Using our powerful Q&A system with a wide range of features, we’ve packaged all of those capabilities into an easy to use and maintain online service (SaaS), enabling anyone to take advantage of … Read More