How to Easily Add Q&A to your eCommerce Store’s Product Page

Adding Q&A to the product page of your online store allows you to answer common questions about your products, literally “once and for all”, so you effectively service the visitor who originally asks a question as well as any future visitors with that same question down the road. An effective Q&A functionality on your product page allows you to answer those future customers’ questions immediately, so they can get on with purchasing the product instead of bouncing or finding another store that is … Read More

Lock Down Question Threads from New Posts by Members

There are certain questions that pop up that require an answer from your company and designated experts, and you want to control that message for that specific Q&A thread.  Now you’re able to lock down a specific question thread so that no members are able to add any additional comments or answers to that thread.  This allows you to choose specific posts where you control the message 100%, while still allowing member posts on other content on the system where … Read More

Define a SLA Response times for your site, categories, and individual questions

You’re able to define an SLA (Service Level Agreement) response time for your Q&A activity, where you can define how quickly your team needs to make sure there is a response to visitors questions.  This helps ensure that your asking visitors get a prompt response and have a positive experience with your organization and brand. Enabling an SLA for Your Site You will see that under your “Settings > General Settings” you now have the ability to enable a default … Read More

Customer Support and Marketing: A Match Made in Heaven…or at Least Online

After years of polite distance, marketing and customer support are seeing each other in a whole new light – and making a powerful, exciting connection. Those not-to-be-crossed lines between the parts of a business that generate revenue, like marketing, and the parts that cost money, like customer support, are falling by the wayside, blurred by online customer interaction. And the implications for both sides are huge, as they develop a new relationship in a world much different than the one … Read More

When to Offer Community Support – And How to Do It Well

Many companies already know the benefits that come from implementing community support. Done well, peer-to-peer support can help businesses save time, reduce costs and offer even better customer support – all while keeping people talking about their brand and products. But for other companies, the thought of empowering customers to answer one another’s product or service questions is a more than a little nerve-wracking – and in some cases doesn’t make sense. So how do you know if offering a … Read More

Tips for Providing High Quality Customer Support More Efficiently

Customer support is a constant balancing act. On the one hand, you want to respond to customer questions and requests for help as personally and robustly as possible to earn their loyalty. On the other, you need to scale your operations without compromising quality as customer support inquiries continue to grow. Here are five tips for effectively delivering a quality support experience as your company scales. Save time by cross-referencing existing content whenever you can. Building and growing a highly … Read More

Use Technology to Turn Around Your CSR Turnover Problem

If customer service is a big part of your business, CSR turnover can be a big problem. With turnover rates hovering around 33%, it’s no wonder this issue poses a constant worry for so many businesses. But what if you could turn the problem into an opportunity? Technology today is making it possible to do just that. Here are three ways you can use technology to minimize the negative effects of CSRs leaving their jobs – and even reduce your … Read More

In Business, Thought Leadership Starts with Customer Support

What if you could do just one thing that would assure your company of retaining customers, getting more business from them and attracting new customers? That’s exactly what can happen when you become a thought leader in customer support. A thought leader is the authority that customers, potential customers and other audiences look to over and over again for reliable, accurate, expert information and answers to their questions. You can establish yourself as a thought leader by consistently providing information … Read More

6 Ways to Improve Customer Support With Technology

Customer support has traditionally been one of the most high-touch areas of operation for many businesses, conjuring up images of call centers full of live operators, on-site service visits from expert technicians and other people-intensive activities. And while those scenarios continue to play an important role in successful customer support, they’re increasingly being supplemented by – and sometimes even supplanted by – technology. The right technology can help improve the support you provide and, at the same time, reduce your … Read More